The Challenge
The client's subscription-based business model was not supported by their current platform, leading to high churn and manual billing processes that consumed staff resources.
Custom Theme
Jewelry & Accessories
Amsterdam, Netherlands
Clay Depot — Jewelry & Accessories Store Custom Shopify App
Transforming Clay Depot's jewelry & accessories store with custom shopify app
Project for Clay Depot
- Platform Shopify
- Duration 6 weeks
- Completed July 2023
Overview
Delivered exceptional results for Clay Depot including improved performance metrics, higher conversion rates, and sustainable growth in the jewelry & accessories vertical.
+43%
Revenue Growth
2.8s
Page Load Time
+28%
Conversion Rate
Our Solution
Built a custom subscription management system using Shopify's subscription APIs with flexible billing cycles, skip/pause functionality, and personalized product recommendations based on purchase history.
The Outcome
Subscriber retention improved significantly, and the average lifetime value of subscription customers increased. The self-service portal reduced support tickets related to billing inquiries.
Project Overview
Clay Depot is a jewelry & accessories brand based in Amsterdam, Netherlands. They partnered with The Shopify Workshop to custom shopify app their online presence on Shopify.
The Challenge
The client’s subscription-based business model was not supported by their current platform, leading to high churn and manual billing processes that consumed staff resources.
Our Solution
Built a custom subscription management system using Shopify’s subscription APIs with flexible billing cycles, skip/pause functionality, and personalized product recommendations based on purchase history.
The Outcome
Subscriber retention improved significantly, and the average lifetime value of subscription customers increased. The self-service portal reduced support tickets related to billing inquiries.
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