The Challenge
The client's subscription-based business model was not supported by their current platform, leading to high churn and manual billing processes that consumed staff resources.
Custom Theme
Beauty & Cosmetics
Vancouver, Canada
Mist Elements — Beauty & Cosmetics Store Custom Shopify App
Transforming Mist Elements's beauty & cosmetics store with custom shopify app
Project for Mist Elements
- Platform Shopify
- Duration 12 weeks
- Completed October 2023
Overview
Delivered exceptional results for Mist Elements including improved performance metrics, higher conversion rates, and sustainable growth in the beauty & cosmetics vertical.
+47%
Mobile Revenue
+37%
Customer Retention
-37%
Cart Abandonment
Our Solution
Built a custom subscription management system using Shopify's subscription APIs with flexible billing cycles, skip/pause functionality, and personalized product recommendations based on purchase history.
The Outcome
Subscriber retention improved significantly, and the average lifetime value of subscription customers increased. The self-service portal reduced support tickets related to billing inquiries.
Project Overview
Mist Elements is a beauty & cosmetics brand based in Vancouver, Canada. They partnered with The Shopify Workshop to custom shopify app their online presence on Shopify.
The Challenge
The client’s subscription-based business model was not supported by their current platform, leading to high churn and manual billing processes that consumed staff resources.
Our Solution
Built a custom subscription management system using Shopify’s subscription APIs with flexible billing cycles, skip/pause functionality, and personalized product recommendations based on purchase history.
The Outcome
Subscriber retention improved significantly, and the average lifetime value of subscription customers increased. The self-service portal reduced support tickets related to billing inquiries.
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