The Challenge
An established retailer's conversion funnel analysis revealed that 65% of shoppers abandoned during checkout, primarily due to a complicated multi-page process and limited payment options.
Custom Theme
Art & Crafts
Los Angeles, USA
Echo Central — Art & Crafts Store Custom Liquid Development
Transforming Echo Central's art & crafts store with custom liquid development
Project for Echo Central
- Platform Shopify Plus
- Duration 16 weeks
- Completed December 2023
Overview
Delivered exceptional results for Echo Central including improved performance metrics, higher conversion rates, and sustainable growth in the art & crafts vertical.
+$73K
Monthly Revenue
+76%
Page Speed Score
+78%
Repeat Customers
Our Solution
Redesigned checkout as a streamlined single-page experience with express payment options, address auto-complete, and trust signals. Added cart recovery email sequences and exit-intent offers.
The Outcome
Checkout completion rates improved substantially, directly impacting bottom-line revenue. Cart recovery emails added an additional revenue stream by recapturing previously lost sales.
Project Overview
Echo Central is a art & crafts brand based in Los Angeles, USA. They partnered with The Shopify Workshop to custom liquid development their online presence on Shopify Plus.
The Challenge
An established retailer’s conversion funnel analysis revealed that 65% of shoppers abandoned during checkout, primarily due to a complicated multi-page process and limited payment options.
Our Solution
Redesigned checkout as a streamlined single-page experience with express payment options, address auto-complete, and trust signals. Added cart recovery email sequences and exit-intent offers.
The Outcome
Checkout completion rates improved substantially, directly impacting bottom-line revenue. Cart recovery emails added an additional revenue stream by recapturing previously lost sales.
Artisan Spice Market
A complex Magento-to-Shopify migration executed with zero data loss.
How we migrated 12,000 products, 5 years of order history, and 45,000 customers from Magento to Shopify without losing…
12,000
Products Migrated
+15%
SEO Improvement
Terra Outdoor Co.
Premium camping equipment store built for growth
Complete store transformation for Terra Outdoor Co. in the camping equipment sector.
+72%
Revenue Growth
1.8s
Page Load
+55%
Conversion Rate
Nyla Living
Transforming Nyla Living's sustainable products store with headless commerce
How we helped Nyla Living achieve measurable growth through headless commerce, custom api, performance for their…
+78%
Sales Growth
+72K
Monthly Visitors
+64%
Email Signups
Ready to Build Your Success Story?
Join the brands scaling their Shopify stores with The Shopify Workshop. Let us turn your goals into measurable results.